Health Communication Materials Database | M/MC ID# PL UGA 521 |
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| English Title: The Y.E.A.H. journalism contest Series Title: | YEAH (Young, Empowered, and Healthy) | Media Format: Pamphlet Date: 2006 Country: Uganda Subjects: Contests, Transactional Sex, Campaigns, Youth Programs Audience: Adolescents Languages: English Description: 21 x 15 cm. 1-sided leaflet. Cover: white and orange background; white, orange, blue, and black text; photo of male writing on a piece of paper at top left; photos of cell phone and radio at bottom; sponsor logos along bottom edge. Producers: Young, Empowered, and Healthy (YEAH), Uganda AIDS Commission, Health Communication Partnership (HCP), UNICEF, USAID Contact: Health Communication Partnership (HCP) 111 Market Place, Suite 310 Baltimore, Maryland 21202 United States of America Phone: 410-659-6300 Email: hcpinfo@jhuccp.org Website: http://www.hcpartnership.org
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|  | Abstract: An advertisement for the Y.E.A.H. youth journalism contest, with the topic of "Something for Something Love." Participants must write a true story about their personal experiences or a relative's or friend's experience with "Something for Something Love." Alternately, they may write about what their community or school is doing to discourage the practice of "Something for Something Love."
Notes: Young, Empowered, and Healthy (YEAH) is a three-year behavior change communication campaign for 15- to 24-year-olds begun in 2004 by Ugandan NGOs Straight Talk Foundation (STF) and Communication Development Foundation Uganda (CDFU), with funding from USAID and technical support from Health Communication Partnership (HCP). The centerpiece of YEAH is Rock Point 256, a radio serial drama designed according... more Notes: Young, Empowered, and Healthy (YEAH) is a three-year behavior change communication campaign for 15- to 24-year-olds begun in 2004 by Ugandan NGOs Straight Talk Foundation (STF) and Communication Development Foundation Uganda (CDFU), with funding from USAID and technical support from Health Communication Partnership (HCP). The centerpiece of YEAH is Rock Point 256, a radio serial drama designed according to the MARCH concept from the US Centers for Disease Control.|The mission of the YEAH campaign is to stimulate dialogue and action in communities, families, schools, and health facilities around young peoples' needs; and model positive practices through local and national media.|The objectives of the campaign are to reduce HIV prevalence and early pregnancy, and to increase the proportion of young people who complete primary education and beyond. less
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