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Health Communication Materials Database

M/MC ID# TD GUI 26



English Title: [The good mother who takes good care of her child] [badge]
Original Title: La bonne mère qui sait bien s'occuper de son enfant
Series Title: | Den Ba Nyuma Timin Nan Di / Maternal and Child Health Campaign |
Media Format: Badge
Date: 2002
Country: Guinea
Subjects: Maternal Health, JHU/CCP, Immunization, Child Health, Campaigns, Childbirth
Audience: Women, Mothers, Men
Languages: French
Description: 6 cm. diameter circular button with white background, color illustration of a mother and baby in center - with a clinic on the right and a health care provider immunizing the baby on the left.
Producers: Guinée Ministère de la Santé Publique, PRISM/JHU/CCP
Contact: Johns Hopkins Bloomberg School of Public Health / Center for Communication Programs (CCP)
111 Market Place, Suite 310
Baltimore, Maryland 21202-4024
United States of America

Phone: (410) 659-6300
Email: webadmin@jhuccp.org
Website: http://www.jhuccp.org
Notes: Project duration : March 2002 - February 2003 in Haute Guinée (KanKan and Faranah). Maternal health and child immunization statistics in Guinea are among the worst in the world, with an esitmated 528 women dying for every 100,000 live births and only 30% of the children completly immunized. The campaign involves 107 health centers covering a population of 2 million. The programmatic aims are to mobilize... more
Notes: Project duration : March 2002 - February 2003 in Haute Guinée (KanKan and Faranah). Maternal health and child immunization statistics in Guinea are among the worst in the world, with an esitmated 528 women dying for every 100,000 live births and only 30% of the children completly immunized. The campaign involves 107 health centers covering a population of 2 million. The programmatic aims are to mobilize women and their families to prepare for obstetrical emergencies by developing birth plans, and to immunize their children. Community-based talks and training sessions are designed to provide health personnel, youth mobilizers, and demba nyouma (good mothers) with the knowledge and skills they need to influence their behavior and that of the communities. Growing families are encouraged to join MURIGAs (mutual health insurance orgs.) to help them prepare financially for obstetric emergencies. Key activities include 'community dialogue' meetings of health workers and the community, promotion of 'good mothers' as peer educators, training for health workers, youth mobilizers and theater troupes. Outputs include a leaflet for community leaders, a poster promoting the birth plan, four posters on various child health topics, radio spots and a distance learning radio program (13 15-minute episodes) called "Agents de Santé, Amis des clients" as well as promotional materials (t-shirts, buttons, cloths) with campaign logo and slogan. less


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